About Us

Fluffy The Sheep

Handmade Products  For Newborn Babies & Kids

At Peekadoo, we create handmade crochet essentials for newborns and kids that are designed to be both beautiful and meaningful. From soft rattles, pacifier holders, and sensory toys to cozy keepsakes and room décor, every piece is crafted with care using gentle, natural fibers like cotton and bamboo. Our products are made to support early development through safe textures, easy-to-grab shapes, and playful details that encourage fine motor skills, hand-eye coordination, and sensory discovery. Thoughtfully finished and made to last, Peekadoo pieces are perfect for everyday use, baby showers, and unforgettable gifts that help little ones Play & Grow.

How We Got Started

Peekadoo was founded by Abeer Allam in late 2022—an electrical engineer, a passionate crocheter, and a mother of four. Her crochet journey began in 2007, when she taught herself step by step through online learning and years of practice. What started as a craft grew into a business serving customers across Egypt and later reaching several countries through export.

Peekadoo was born from a deeply personal moment: when Abeer’s youngest child showed signs of weak fine motor development, Abeer began creating crochet toys and essentials that support children’s growth through play. Today, Peekadoo designs thoughtfully handmade products that help newborns and kids develop fine motor skills, hand-eye coordination, and sensory awareness, while using gentle, natural materials such as cotton and bamboo.

Beyond products, Peekadoo is built on impact. We collaborate with and support women artisans, helping create income opportunities and flexible work—because empowering women strengthens families and communities. Our mission aligns with the UN Sustainable Development Goals (SDGs), especially Good Health & Well-Being (SDG 3), Quality Education (SDG 4), Gender Equality (SDG 5), Decent Work & Economic Growth (SDG 8), and Responsible Consumption & Production (SDG 12).

We believe every child deserves to Play & Grow with products that are meaningful, safe, and made to last. To stay connected or collaborate, reach us at info@peekadoo.net.

Why Us

Skill-Building Design

Handmade toys and essentials that support fine motor skills, hand-eye coordination, and sensory play.

Natural & Safe Materials

Soft, breathable cotton and bamboo yarns—gentle on babies and made with care.

Impact With Every Purchase

We empower women artisans and create responsible products aligned with key SDGs.